AI Insights · Timothy · January 2023
Top 5 Communication Apps on Android in Guatemala Q4 2022
In Q4 2022, WhatsApp Messenger led the communication apps in Guatemala with high active users, while Telegram saw the most significant revenue growth. Other top apps included Messenger, Snapchat, and WhatsApp Business.
In the fourth quarter of 2022, the performance of the top communication apps on the Android platform in Guatemala showcased interesting trends. The data from Sensor Tower highlights the dynamics of weekly downloads, active users, and revenue for WhatsApp Messenger, Messenger, Snapchat, WhatsApp Business, and Telegram.
WhatsApp Messenger maintained a robust presence with weekly downloads peaking at around 77K at the beginning of October and showing a slight decline throughout the quarter, ending December with approximately 66K downloads. The app also had an impressive number of weekly active users, maintaining around 5.8M users, with a slight dip towards the end of December.
Messenger saw its weekly downloads fluctuate, starting at 50K in late September and reaching around 60K by the end of December. The active user base for Messenger remained stable, starting at approximately 917K and growing to 946K by the end of the quarter.
Snapchat experienced a notable increase in weekly downloads, starting at around 46K in late September and peaking at 67K in the last week of December. The app's active user base also showed an upward trend, starting at approximately 1.3M and reaching nearly 1.6M by the end of the quarter.
WhatsApp Business had steady weekly downloads, beginning at around 34K in late September and ending December with approximately 29K downloads. The active user base remained consistent, starting at around 906K and ending the quarter with approximately 920K users.
Telegram showed the most significant revenue growth among the top communication apps, with weekly revenue increasing from $13 at the end of September to $31 by the end of December. However, the app saw a decline in weekly downloads, starting at 23K in late September and falling to around 15K by the end of December. The active user base for Telegram remained relatively stable, starting at approximately 264K and ending the quarter with around 253K users.
For more detailed insights and data, visit Sensor Tower.
